These include among others: site: domaina.pl intext given content. Thanks to this you can check how many times the fragment of text you specify fits on the page. quote: websites should contain highquality content Get rid of lowquality content! Website administrators are paying more and more attention to the content of websites. Unfortunately it still happens that robots incorrectly evaluate the content of the website due to inappropriate changes or minor oversights. What should you pay attention to when modifying or refreshing websites? Below are practical tips: Take care of the redirect If you change something on the website e.g. add www before the domain address set a redirect.
Why? For Google the old and new versions of your website are duplicates. You must indicate which side is the correct one. Indicate No index pages Your website is not ready yet and the content on it is random or copied from another Hit Post website? Then you can set the Meta Robots No index tag in the code. This way you will prevent Google robots from indexing your website and it will not appear in search results. Set canonical links In the case of ecommerce businesses where it is natural to assign products to appropriate categories canonical links work well. Using the appropriate tag tells Google robots which subpage they should treat as the parent one. Read also: What is evergreen content and how will it benefit your brand? Remember for the future In the case of highly developed websites it is often difficult to catch empty categories bad redirects or duplicate content.
Therefore it is worth monitoring the website on an ongoing basis using the tools described above. It is also recommended to ensure highquality content. For this purpose it is good to create the socalled a book of style i.e. a set of recommendations related to preparing publications for a website. It is also good practice to appoint a person responsible for these issues. Summary Thin content seo is a serious problem faced not only by small entrepreneurs but also by owners of recognizable brands. How to avoid this? First of all check what is on the .